Digitalmusicnews.com
09 May 2007
"ArkivMusic Licenses Out-of-Print, EMI Classical Catalog"

ArkivMusic Licenses Out-of-Print, EMI Classical Catalog ArkivMusic, an etailer specializing in classical music, recently licensed a considerable collection of out-of-print recordings from EMI. The deeper dive, which taps dusty vaults from EMI Classics, Angel Records, and Virgin Classics, is geared towards a highly-targeted listener. The deal is part of a broader Long Tail play called ArkivCD, a production-on-demand initiative that already includes licensing deals with other majors. Commenting on the arrangement, general manager and senior vice president of EMI Classics and Angel Records Thomas Evered pointed to a resurrection play that revitalizes previously buried content. "EMI Classics is very happy to partner with ArkivMusic to make some of our classic recordings available again," said Evered. "We are one of the oldest and most storied companies in the history of classical music and our vaults are vast, filled with countless musical treasures."

The ArkivCD initiative resuscitates dusty vaults, though titles will only be pressed if ordered. The company pointed to an existing ArkivCD collection of 2,500 recordings, pulled from the catalogs of Sony BMG; Universal labels Decca, Philips, and Deutsche Grammophon; and a number of independent labels. That number is likely to increase, and ArkivMusic promised an infusion of "thousands of titles" this year. According to the company, all elements of the CD, including liner notes for select titles, are produced within 24 hours of an order being placed. Interestingly, ArkivMusic president Eric Feidner noted that the disc remains a preferred format among classical aficionados. "Contrary to what appears to be the imminent demise of the physical disc in the world of popular music, we have found ... that the physical CD in the classical music world is still the overwhelmingly preferred medium for purchase," Feidner said.

Story by news analyst Alexandra Osorio courtesy of Digitalmusicnews.com.

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